Analytics can be daunting so we’ve simplified how you’re performing into tangible results that are easy to read.
Of course, if you’re comfortable with analytics or want to get specific ones that you can’t find here in Lightful then we’d advise going to the native platforms themselves.
It’s worth noting that all analytics displayed here are only for posts created through Lightful - we can't see any posts you make natively.
Use analytics to quickly see:
- A weekly digest of your post performance
- Engagements - including link clicks (which is great for fundraising performance)
- Changes in followers
For Facebook and LinkedIn, engagements are impressions, likes, shares and replies. For Twitter, this means for likes and shares.
Explore more about Analytics and why they're so important here.